Two-Lane Tucson | Local business podcast + guest interviews
Tucson owners

Two-Lane Tucson

Real conversations with Tucson business owners — the story behind the work, plus a practical visibility breakdown you can use (Google Business, search, referrals, and what actually drives calls in Tucson).

If you run a local service business and you’re proud of what you’re building, you’re the point of this show.

Hosted by Elaine Bulawin (Desert Skies Local SEO). This isn’t a guru show. It’s Tucson business reality.

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Be a guest on Two-Lane Tucson

Most local businesses do good work and still stay invisible. Two-Lane Tucson is built to change that — by documenting the real story behind Tucson businesses and showing what’s actually working for visibility here.

Good fit guests usually

  • Are based in Tucson or serve Tucson clients
  • Have an active service business (real customers, real work)
  • Can talk honestly about what’s working, what didn’t, and what you’d do differently

After you apply, you’ll get a simple scheduling option and a short prep guide.

Start here

Episode Zero: what this show is about

If you want the quick context, this short intro explains what Two-Lane Tucson is, why it exists, and the “two lanes” format of each episode.

Episode Zero transcript

This is Two-Lane Tucson — a show about the people who build and run the businesses that keep this city moving. Tucson isn’t a four-lane metropolis. Things grow differently here: slower, steadier, more personal. That’s the point.

Two-Lane Tucson is where the real stories behind Tucson’s businesses get told — and where we translate those stories into practical visibility takeaways (Google, referrals, reputation, and how people actually choose who to call).

I’m Elaine. I work with local businesses every day. I see what never shows up on a Google result or an About page: the decisions, the pivots, the early mornings, the late nights. This show documents that.

If you run a Tucson business and you care about your craft, I want you on the show. Apply to be a guest and we’ll keep it simple and conversational.

Behind the scenes

Want the visibility breakdowns with screenshots?

The podcast includes practical visibility takeaways — but the full charts and before/after screenshots live on the site.

Start with the results breakdown.

What you’ll hear in Season 1

Season 1 launches in early 2026. Episodes are built for Tucson service businesses — therapists, trades, restaurants, wellness, home services, local pros — the people doing real work in this city.

The two-lane format

  • Lane 1: the human story behind the business (what it really took to build it)
  • Lane 2: a practical visibility breakdown (what’s driving calls + referrals locally)

The goal isn’t “content.” It’s local trust, local relationships, and making good businesses easier to find.

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Want to see the full visibility system with real data? Start with the results breakdown.